'Marketing Dunkin Donuts Essay\r'

'Dunkin Donuts builds long term client relationships by being consistent with their marketing strategy. They have retained an everyday encourage since they opened their doors fifty old age ago. They have met their customers’ expectations by not changing recipes. The deep brown tree tastes the same no matter what store you go into. Dunkin Donuts excessively has a lengthy training clan so they can maintain their case in the kitchen as well as customer service. Dunkin Donuts maintains customer relations by fully meeting the customers’ expectations. When a customer enters a store they know on the nose what to expect, no surprises or disappointments.\r\nDunkin Donuts value proposition is value and quality. Dunkin Donuts has always made their products a value. Starbucks has the expensive coffee; Dunkin Donuts has the value coffee. Dunkin Donuts has also keep their quality as well. They have kept the same ingredients and recipes; everything tastes the same as fifty y ears ago. By maintain the quality and value the customer knows exactly what to expect when he or she walks through the door.\r\nDunkin Donuts is growing its share of customers. Dunkin Donuts has maintained its coffee and donuts, but has also grown with the propagation to gain more customers. Dunkin Donuts now offers a descriptor of coffee drinks such as cappuccinos and iced coffees. The company also sells breakfast sandwiches and cookies too. The coffee is mostly what keeps customers coming moxie for more, but now there is more of a variety to please everyone.\r\n'